Filming of the series "Palево" with Paulina Andreeva and Ivan Yankovsky has begun.

      The filming of the first Russian series about fake luxury, "Palево" (18+), for the online cinema Wink (a joint venture of "Rostelecom" and NMG) has started. The main roles in the crime drama will be played by Paulina Andreeva, Ivan Yankovsky, and Yuri Chursin. The project also features Anton Vasilyev, Yana Poplavskaya, Olesya Sudzilovskaya, Kristina Babushkina, Olga Tumaykina, Alena Savastova, Vera Strokova, Yan Ge, Daniil Gazizullin, and others. The director of the project is Ilya Aksenov ("Kapelnik" (18+), "Rodnye" (12+), "Mir! Druzhba! Zhvachka!" (16+)).

      The series will join the Wink Originals lineup ("Slovo patsana. Krov' na asfal'te" (18+), "Fisher" (18+), "Landyshi" (18+), "Moscow Does Not Believe in Tears. It’s Just the Beginning" (16+), "Kombinatsiya" (18+), and others). The production is handled by INEY Productions on behalf of "NMG Studios."

      "Palево" is a story about the world of counterfeit "luxury," where behind the facade of Rublev luxury lie lies, fear, loneliness, and constant attempts to appear as someone else. And also, it involves billions of black cash. The series tells the story of people who spend years building an "ideal life," not noticing that they have long been living inside a counterfeit. The main character of the series, Ksenia, is the wife of a wealthy developer, existing in a world of expensive brands, exclusive clubs, and a constant struggle for status. She desperately tries to fit in among the Rublev wives, but after a tragic accident, she finds herself drawn into the underground market of elite "pali."

      Fyodor Bondarchuk, general producer of "NMG Studios":

      "The plot hits the nerve of the times: today, more and more people try to seem rather than to be. The authors of 'Palево' show the showcase of a beautiful life, and then turn this glossy picture inside out right before our eyes. And all this is with a talented cast and production team."

      Andrey Zolotarev, producer of INEY Productions:

      "On one hand, this is a story about fake bags, but on the other, which is much more important, it’s about how we evaluate ourselves. About people who are worth exactly as much as what they wear. And about people whom cheap clothes do not spoil. We have a very cool cast. In the lead roles are Paulina Andreeva and Ivan Yankovsky, and in the background are amazing artists who have much to play. Right now, we are capturing every shot from the set, and it already looks powerful and engaging."

      Ilya Aksenov, director:

      "Simply stating that 'consumption is bad' is boring and banal. For me, this film is not just about the underground business. We ask the question: what in this life remains real? Now the line between copy and original is blurred. I recently learned that one of my favorite tracks is made up of pieces from other musical works. It’s like a 'Frankenstein,' stitched together from someone else's recycled scraps, altered beyond recognition. Has the track become secondary because of this? No. I loved it then, and I still love it."

      About the series "Palево" (18+)

      Production: INEY Productions on behalf of "NMG Studios"

      Year of production: 2026

      Genre: crime drama

      Director: Ilya Aksenov

      Director of photography: Alexey Filippov

      Screenwriters: Irina and Anna Khodyush, Ilya Aksenov

      Creative producer: Ilya Vlasyevsky

      Wink producers: Anton Volodkin, Alexander Kosarim

      Creative producer of Wink: Zakhar Chavkin

      Producers of "NMG Studios": Fyodor Bondarchuk, Dmitry Tabarchuk

      Creative producers of "NMG Studios": Andrey Zolotarev, Andrey Pershin

      Producers of INEY productions: Alena Akimova, Andrey Zolotarev, Maria Pork

      Production designer: Anna Balmasova

      Costume designer: Alexandra Filimonova

      Makeup artist: Daria Mezhenina

      Props artist: Leonid Zhustarev

      Starring: Paulina Andreeva, Ivan Yankovsky, Yuri Chursin, Anton Vasilyev, Yana Poplavskaya, Olesya Sudzilovskaya, Kristina Babushkina, Olga Tumaykina, Alena Savastova, Vera Strokova, Yan Ge, Daniil Gazizullin, and others.

      Photo provided by PJSC "Rostelecom."

      Advertising. PJSC "Rostelecom" rt.ru The NIA "Nizhny Novgorod" has channels on Telegram and MAX. Subscribe to stay updated on major events, exclusive materials, and timely information. Copyright © 1999—2025 NIA "Nizhny Novgorod." When reprinting, a hyperlink to NIA "Nizhny Novgorod" is mandatory. This resource may contain materials 18+.