The savings market in Russia will grow by 17% by the end of the year.

      04 September 2025 11:52

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      Economy: The savings market in Russia will grow by 17% by the end of 2025 and reach 67.2 trillion rubles. Next year the growth of Russians' savings will continue at double-digit rates. Stable growth in savings reflects a change in financial culture: consumers are acting impulsively less often and increasingly making rational financial decisions. This was stated at the Eastern Economic Forum by VTB’s Deputy President — Chairman of the Management Board Alexander Pakhomov.

      The main driver remains ruble-denominated savings. According to VTB, their portfolio will increase by 18% by the end of the year, to almost 63.5 trillion rubles. The share of foreign-currency savings will decrease by 1.2% compared with last year. Since the beginning of the year VTB has increased clients’ investments to 11.2 trillion rubles; by the end of the year liabilities will exceed 12 trillion rubles.

      "A 17% market growth over the year indicates a firmly entrenched trend toward conscious saving. We see a fundamental shift: Russians prefer deposits even during a period of falling key rates and have not yet returned to a consumer behavior model. The deposit now remains the basic instrument for forming Russians' savings," Alexander Pakhomov commented.

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