Experts talked about the most popular smartphones among Russians.

      April 23, 2026 13:18 Society In 2026, the share of Apple smartphones among devices registered on the MegaFon mobile network reached 24%, displacing Xiaomi from the top spot. The iPhone 11 remains at the top of the device rankings. Among Android brands, the popularity of Tecno is steadily growing. At the beginning of 2026, eight iPhone models are simultaneously represented in the top 10 smartphones on the network, including both earlier devices and current flagship versions. The flagship Apple device of 2019, the iPhone 11, remains the most widespread gadget, with the iPhone 13 in second place, and the iPhone 15 Pro Max rounding out the top three. Xiaomi ranked second in popularity among smartphone brands in 2026, with a share of 23%. One of the most used phones from the brand is the Xiaomi Redmi Note 13. In third place is Samsung (19%) — the Samsung Galaxy A12 made it to the top of the brand's devices. Tecno took the fourth spot, rising from sixth place over the year. Realme, one of the fastest-growing smartphone brands, dropped from fourth to fifth place in 2026. Other brands in the top list include Huawei, Infinix, Vivo, and OPPO. "We see that Russians are increasingly choosing gadgets from the same brand, getting used to the interface and functionality. At the same time, users are not in a hurry to upgrade their devices immediately after the release of the next flagship, preferring familiar comfort and even skipping several generations of devices," noted Vadim Zimin, director of the strategy and sales development department at MegaFon. NIA "Nizhny Novgorod" has a Telegram channel. Subscribe to stay updated on major events, exclusive materials, and operational information. Copyright © 1999—2025 NIA "Nizhny Novgorod". When reprinting, a hyperlink to NIA "Nizhny Novgorod" is mandatory. This resource may contain materials 18+